Saturday, May 18, 2019

Nokia Analysis

IntroductionNokia is one of the largest telecommunication manufacturer companies in the world. They atomic number 18 recognized globally for their reliable and high quality products. Though they are a pioneer in manufacturing mobile phones and the GSM technology, Nokias profitability has been on the decline in new years. A reduction of market share in North America of thirty-five percent in March of 2008 to eight and one tenths percent in April of 2010 highlights Nokias decline (Wong, 2011).Synopsis of the situationNokia has been on a steady decline for the last few years due to outdated product chassis and technology. On February 11, 2011, Nokias new CEO Stephen Elop announced a new mobile strategy to convey Microsofts new but unproven windows phone as its primary smartphone in operation(p) system (Wong, 2011). Nokias flagship phone, the Vertu, has been a staple in the urban luxury market for the last eight years. Will Nokias loyal customer accept or reject this new move for th eir beloved devise.Key IssuesNokia was once an labor leader, but as of recently found themselves behind in the times. Nokia has several key issues that need to be addressed. The first is their shrinking market share and brand preference. The next issue is the inability to deliver advanced(a) products in a timely manner.Define the ProblemThe Microsoft operating system is not a winning over the customers that Elop fancy that it would. Nokia has one phone that has been their flagship item for the last eight years. It is believed that making the qualifying to the Microsoft operating system on that phone allow for cause Nokia to lose the customers for that one popular devise.Alternative solutionsOne alternate solution that could be wellspring received would be to scrap the Microsoft idea all together. The system could be replaced with the certain Android smartphone operating system. Android has a proven track record and is even more popular and used than iOS6 which is Apples curre nt operating system.Selected Solution of the problemThe solution is to move forward with the production of the phones with the Microsoft operating system. Nokia has always been on the bitter edge of technology. They did not get to the place that they are by following the trends. Nokia is a society that sets the trends. Microsofts operating system is a viable option for the Nokia platform andImplementationImplementing new technology in the study fuel be an advantage to current job performance levels. You may experience an increase in production and reduction of working man hours while adding considerably to the bottom line of the companys income statement. This could be the fissure in the arm that Nokia needs. Integrating this new technology in your current system without any fluttering to the current workflow can prove to be challenging.You may run into problems with compatibility due to existing systems, hard-to-train workers or errors in the technology installation, all of w hich adds cost and time to the integration process (Simmons, 2011). There are approaches you can take to make the integration of the new technology as seamless and frustration-free as possible. It is just a matter of careful planning and the support of the workers and vendors alike.RecommendationsIt is my recommendation that the Nokia stays the course. The new and improved Vertu will be a greater success that its predecessor. It is time for the company to regain its place on summit meeting of the leader board in the industry, and this new decision could take them there. Nokia will never be at the head of the pack by following its competitors.ConclusionIn conclusion, I feel that that the current CEO of Nokia, Stephen Elop, should take the reins of this company and lead it into a new era. Elop has solid ideas and sound vision for the direction of the company. I feel that the customers that have been loyal to Nokia will continue to be loyal to the company. These customers expect somet hing new and exciting. That excitement is what led them to Nokia in the first place. It is Nokias job to fulfill that promise. There was some initial negative reaction to the word of honor of the direction of the company, but you can always expect some adversity with change. We do not change because it is the easy thing to do we change because it is necessary. It is necessary to evolve to remain in existence.

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